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Etsy, eBay, and Shein reel as ‘de minimis’ tariff exemption ends, adding hefty charges

The end of the U.S. de minimis tariff exemption marks a major shift for both consumers and retailers, particularly those involved in cross-border e-commerce. Consumers who have grown accustomed to buying goods under $800 from major international platforms like Shein, Temu, and overseas sellers on Amazon, Etsy, or eBay will now face unexpected import charges—sometimes … Read more

Italy just hit Shein with a $1.15 million greenwashing fine over misleading claims

Italy’s competition watchdog said Monday it has fined the company responsible for Shein’s websites in Europe one million euros ($1.15 million) for false and confusing claims about the e-commerce giant’s efforts to be environmentally “green”. The AGCM watchdog accuses the China-founded fast-fashion colossal of having “adopted a misleading communication strategy regarding the characteristics and environmental … Read more

Shein files for Hong Kong IPO in hopes of salvaging London listing: FT report

A shopper carries bags with promotional merchandise while visiting fashion retailer Shein’s Christmas bus tour, in Manchester, Britain, December 13, 2024.  Temilade Adelaja | Reuters Online fast fashion giant Shein has confidentially filed for an initial public offering in Hong Kong in a bid to apply pressure on U.K. regulators and accelerate its long embattled … Read more

US shoppers ditch Shein and Temu as Trump closes tax loophole

Unlock the Editor’s Digest for free Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Online retailers Temu and Shein have seen their once rapid user growth go into reverse in the US after President Donald Trump imposed steep tariffs on Chinese goods and closed a tax loophole that allowed … Read more

Shein seen boosting Indian manufacturing amid U.S.-China trade war

This picture shows signage of cross-border fast fashion e-commerce company SHEIN. Jade Gao | Afp | Getty Images Fast fashion giant Shein is reportedly set to boost its manufacturing in India with a view to bolstering its international supply chains amid the ongoing U.S.-China trade war. The Chinese-founded, Singapore-headquartered brand and Indian partner Reliance Retail … Read more

Scale AI’s 30-year-old billionaire founder still shops at Shein and pulls up to work in a Honda Civic: ‘Act broke, stay rich,’ Lucy Guo says

Billionaire college dropout Lucy Guo is reportedly the youngest self-made woman on the planet—knocking Taylor Swift off the top spot. But even with a $1.3 billion reported net worth, the 30-year-old cofounder of Scale AI tells Fortune she still pinches the pennies and shops at Shein. Despite founding and retaining a $1.3 billion stake in … Read more

Shein, Temu see U.S. demand plunge on de minimis trade loophole closure

Use of low-cost e-commerce giants Temu and Shein has slowed significantly in the key U.S. market amid President Donald Trump’s tariffs on Chinese imports and the closure of the de minimis loophole, new data shows. Temu’s U.S. daily active users (DAUs) dropped 52% in May versus March, before Trump’s tariffs were announced, while those at … Read more

Shein, Temu find temporary reprieve as U.S. relaxes tariffs

U.S. President Donald Trump’s tariff pause gives Temu and Shein a temporary window of opportunity to restock U.S.-based warehouses and re-evaluate their supply chain management, experts and insiders say. On Monday, the U.S. and China agreed to lower tariffs on most Chinese imports to 30% for 90 days. The agreement included a so-called “de minimis” … Read more

Temu, Shein face big U.S. tariffs. Don’t count them out, experts say

Photo illustration of the Shein app on the App Store reflected in the Temu logo. Stefani Reynolds | Afp | Getty Images The closure of a trade loophole and prohibitive tariffs on China have upended Temu and Shein’s business model in the United States. And yet the e-commerce companies are likely to remain a dominant … Read more

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