Phia – NewsNow

How Phoebe Gates and Sophia Kianni used Gen Z methods to raise $8M for Phia

September 20, 2025 by DON

There’s a new buzzy fashion startup in town. Meet Phia, the shopping app founded by Bill Gates’ daughter Phoebe and her Stanford roommate-slash co-founder, Sophia Kianni. Phia searches the web to help users compare the price of fashion items. It’s a mobile app and browser extension that’s essentially “Google flights for fashion,” as the company … Read more

Exclusive: Phia, founded by Phoebe Gates and Sophia Kianni, raises $8 million seed round, led by Kle

September 17, 2025 by DON

Phoebe Gates and Sophia Kianni turned their Stanford dorm room into a startup lab. It’s a time-honored tradition at Stanford, a rite of passage many tech bigwigs have undertaken. Gates and Kianni started as randomly assigned roommates, but soon bonded over their shared love of activism and business. And, like many aspiring Stanford founders before … Read more