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Gen Alpha has surpassed $100 billion in spending power from side hustles and bankrolling parents—and Roblox and Nike are among the big winners

Members of Gen Alpha are too young to drive themselves to a store or open up a credit card in their own names—but that hasn’t stopped them from spending nearly as much as the gross domestic product of Bulgaria. The youngest generation, born between 2010 and now, has eclipsed $100 billion in direct spending power … Read more

This company is launching a genetic matching feature for future parents—and the CEO says ‘it has nothing to do with eugenics’ 

The race for more data is dominating the wellness industry. More people are tracking their sleep, monitoring their glucose levels, and analyzing their step count as a way to optimize, or even gamify, their health. Now, even more data is available to assess how your genetics match up with your partner.  Last week, the five-year-old … Read more

Bill Gates Traumatized His Parents—and Other Stories of a Wild, Wonky Youth

He was your best friend, and more focused on his ambition than you were, reading business magazines as a teenager. His accidental death at age 17 haunts this book, and your life. Kent helped shape me as a forward-looking person. And then Paul was reading about chip stuff, and he showed it to me. He … Read more

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