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MrBeast eyes crypto and banking services with new trademark filing

Key Takeaways A new trademark application filed by Beast Holdings, LLC on October 13 reveals plans for a brand called “MrBeast Financial.” The filing covers a wide range of services spanning banking, investment, consumer lending, and cryptocurrency exchange functions. Share this article MrBeast, the world’s largest YouTuber, has filed a trademark for “MrBeast Financial,” a … Read more

MrBeast says AI could threaten creators’ livelihoods, calling it ‘scary times’ for the industry

Top YouTube creator MrBeast is worried about AI’s impact on creators’ livelihoods, despite having dabbled with using the technology himself. On Monday, the creator posted his concerns on social media, where he openly wondered how AI-generated videos could affect the “millions of creators currently making content for a living.” “Scary times,” he added. MrBeast, whose … Read more

MrBeast introduced his CEO Jeff Housenbold to his mom before hiring him

YouTube star MrBeast makes no attempt to hide the fact that his mom is one of the most important people to have on board when it comes to his business and financial decisions. The billionaire social media titan, whose real name is Jimmy Donaldson, previously said his mother Susan Parisher is the person with access … Read more

The NFL Goes MrBeast Mode

The first international game of the National Football League season, a Friday-night tilt between the Kansas City Chiefs and Los Angeles Chargers in São Paulo, is celebrated on the ground by the usual pomp and circumstance. There are photo booths and merch tents catering to local fans, samba dancers in feathered head-pieces entertaining American die-hards … Read more

YouTube star MrBeast reportedly wants to make a phone company—problem is, half of his core demographic doesn’t pay for their own phone bills

YouTube’s biggest star is setting his sights on mobile phones, but there’s a demographic mismatch that could complicate his ambitious plans. Jimmy Donaldson, better known as MrBeast, is reportedly planning to launch his own mobile phone service in 2026, according to leaked investor documents viewed by Business Insider. The 27-year-old creator, who has amassed over … Read more

MrBeast reportedly plans to launch a phone company

MrBeast, the 27-year-old popular YouTuber known for his elaborate challenges and giveaways, is venturing into a new realm: He’s reportedly launching his own phone company.  According to Business Insider, which viewed a leaked investor deck, MrBeast is planning to launch a mobile phone service next year. Business Insider also reported that MrBeast and executives at … Read more

I went from side-hustling to running a $27 million-a-year marketing agency that works with MrBeast: Here’s my most important investment 

Being in the C-suite is a high-pressure job with long hours, board responsibilities, and intense scrutiny. But what is it like to be a top executive when you’re off the clock? Fortune’s series, The Good Life, shows how up-and-coming leaders spend their time and money outside of work. Today, we meet Ed Fuller, the 35-year-old founder … Read more

At last, MrBeast weighs in on the global economic crisis du jour

Your 401k is suffering. The billionaires are fighting. The gamers are imperiled. Not even the penguins on McDonald Island, where no humans reside, have been spared. But at long last, 26-year-old YouTuber and chocolatier MrBeast has weighed in on President Donald Trump’s controversial plan to impose sweeping tariffs on imports. Jokes aside, the prolific YouTuber … Read more

Overnight multimillionaire and Beast Games winner says MrBeast taught him when it’s okay to lose millions on your passion project

YouTube star MrBeast, whose real name is Jimmy Donaldson, spent over $100 million producing his competitive reality TV show Beast Games. And even though the show was a viewership hit—and won 44 Guinness world records—it was a major financial setback, with losses totaling upwards of “tens of millions” of dollars.  However, Donaldson has no regrets, … Read more

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