Cluely’s Roy Lee hints that viral hype is not enough
While Roy Lee, the founder of Cluely, argues that startups should be thinking harder about social media virality, he also admits that brand awareness alone won’t lead to sustained growth. “I can’t say if it’s a mistake, but maybe we launched too early,” Lee said on stage at TechCrunch Disrupt 2025 last week. “The whole … Read more
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