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From corporate executives to Wall Street analysts to Federal Reserve officials, references to the “K-shaped economy” are rapidly proliferating. So what does it mean? Simply put, the upper part of the K refers to higher-income Americans seeing their incomes and wealth rise while the bottom part points to lower-income households struggling with weaker income gains … Read more
The narrative surrounding the “resilient U.S. consumer,” which has been a major upside surprise in 2025, is now facing significant headwinds, according to the Global Investment Committee (GIC) at Morgan Stanley Wealth Management. While consumer spending has maintained a steady nominal growth rate of 5% to 6%, underpinning a bullish outlook for US equities in … Read more
Days before President Donald Trump was sworn in for his second term, he acknowledged the high prices Americans were seeing at the gas pump and grocery store, pledging to bring them down. “It’s always hard to bring down prices when somebody else has screwed something up like [President Joe Biden] did,” Trump said in a … Read more
Peter Atwater, adjunct professor of economics at William & Mary and president of Financial Insyghts, knows a thing or two about the K-shaped economy. Anonymous Twitter user “Ivan the K” introduced the idea of a “K recovering” following the pandemic, a gloomy outlook where some elements of life before COVID would recover, while some will … Read more
The economy is a tale of two halves at present, with wealthy consumers reporting confidence in their outlook, while those at the lower end of the income ladder reportedly feel they’re living in a recession—albeit without widespread job losses. This is what economists are calling a ‘K-shaped economy,’ where the fortunes of two distinct sets … Read more
McDonald’s may be known for its golden arches, and Cava for its four-letter name boldly stamped on each take-out bag, but both restaurant chains have a different letter to sum up business right now: a big K. The respective fast-food CEOs are the latest in the restaurant business to sound the alarm of a K-shaped … Read more
The share of consumers taking out the riskiest form of loans has reached its highest peak this decade, a sign of growing financial stress for many Americans. The share of consumers taking on subprime loans accounted for 14.4% of borrowers in 2025’s third quarter, up from 13.9% from the same period in 2024 and the … Read more
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