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How Diageo CEO Debra Crew’s time in military intelligence shaped her leadership style at the Johnnie Walker and Guinness maker

Debra Crew, CEO of Diageo, credits her time as a military intelligence officer with influencing how she leads the 30,000-strong drinks company behind Guinness and Johnnie Walker.  Unlike many other executives, Crew didn’t start her career at a big corporation. Instead, she spent four years as a captain in the U.S. Army. She then began … Read more

Diageo removes medium-term guidance on U.S. tariff uncertainty

Bottles of Diageo-owned Johnnie Walker Red Label whisky in a supermarket in Chelmsford, UK, on Tuesday, Jan. 28, 2025.  Bloomberg | Getty Images Spirits maker Diageo said Tuesday that it is taking steps to deal with the potential impact of U.S. tariffs on key supply chain regions and has removed its medium-term guidance due to … Read more

Stigma overshadows 0.0 drinks even as Diageo, Heineken and AB InBev bet big on it

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