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Term Sheet Next: Erica Wenger on elephants, branding in VC, and her first fund

“The more I thought about it, the more I realized I was against much of the unicorn obsession,” she said. “It’s just so one-dimensional. Listen, I’m all for making money, and I think elephants can be worth far more than a billion dollars. But people should be looking at traits beyond valuation to determine success. … Read more

I’m rooting for female founders’ comebacks. And for the end of branding women, from girlboss to tradwife and all the way down

It’s hard to remember now, but there was a time when the term “girlboss” was aspirational. I was a rising young tech executive at the time, so inspired by the movement that I became a part of it, setting off to start my own company and a powerful community of female founders on the side. … Read more

NWSL: BOS Nation FC to change name after major branding controversy

The National Women’s Soccer League (NWSL) Boston-based expansion team announced Friday that it will be changing its name. The change comes after a wave of transgender backlash to a marketing campaign it abandoned back in October.  The team was set to be named BOS Nation FC, which it announced in a branding event in the … Read more

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