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How Swiss sneaker company is challenging Nike and Adidas

Swiss brand On is quickly emerging as a global challenger in the sportswear market. The company, which sells premium-priced athletic shoes and apparel, reported net sales for the three-month period ended March 31 rose over 40% to 726.6 million Swiss francs (US$869 million) compared with the year prior. Analysts say the brand has been able … Read more

Bethenny Frankel’s Adidas Sneakers Are on Sale on Amazon

Us Weekly has affiliate partnerships. We receive compensation when you click on a link and make a purchase. Learn more! Who said red isn’t a summer color? Certainly not Bethenny Frankel! The Real Housewives of New York City alum is giving all the cool mom energy in a recent look where she wore red on … Read more

Swiss running brand On became $3 billion richer in the last week. It’s coming for Nike and Adidas next

Sitting in their Zurich headquarters, On’s sanguine co-CEO, Martin Hoffmann, and his colleague and On co-founder Caspar Coppetti, have reason to be relaxed. Another quarter of unexpected growth has notched another $3 billion to their brand’s value. There is an elephant in the room, however. It’s not taking up much room though, given the elephant … Read more

Nike, Adidas and other footwear giants ask Trump for tariff exemption

A man shops for shoes at a Nike outlet store in Los Angeles, California on April 10, 2025. Frederic J. Brown | Afp | Getty Images America’s largest shoe brands are asking President Donald Trump for a tariff reprieve. The Footwear Distributors and Retailers of America trade group sent a letter to the White House … Read more

Adidas warns it will raise prices on all U.S. products due to tariffs

Customers shop in an Adidas store on April 4, 2025 in Miami, Florida.   Joe Raedle | Getty Images Sportswear giant Adidas on Tuesday said that U.S. President Donald Trump’s tariffs would result in price hikes for all its U.S. products. The company said it did not yet know by how much it would boost prices, … Read more

Adidas down 10% as Southeast Asia hit with eye-watering U.S. tariffs

Cambodian factory workers exit their factory as they take a lunch break in Phnom Penh on March 2, 2020. Tang Chhin Sothy | Afp | Getty Images As European markets tumbled Thursday following U.S. President Donald Trump’s stunning tariff announcements, big retail names selling products ranging from sportswear to jewelry were among the worst performers. … Read more

Adidas (ADS-DE) earnings Q4 2024

An Adidas flagship store at Nanjing Road Pedestrian Street in Shanghai, China. Cfoto | Future Publishing | Getty Images Adidas on Wednesday reported an uptick in fourth-quarter sales that exceeded expectations, as the retailer sold off the last of its remaining Yeezy stock, but pointed to slower revenue growth in the year ahead. The German … Read more

Adidas Promo Codes & Deals: 15% Off

No matter how my style may change, I always consider Adidas the ultimate shoes for effortlessly cool people. With celebrity endorsements from pro athletes like David Beckham to music icons like Pharrell and Bad Bunny, Adidas has cemented itself firmly in the current zeitgeist. Although most known for classic sneaker styles like Sambas (beloved by … Read more

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