Citi x Coinbase Partnership Bets On Stablecoins For Efficiency

Citi and Coinbase have partnered to make it easier for financial institutions to use digital assets for payments. The initial focus will be to simplify how money moves between traditional fiat currency and crypto. In time, through their partnership, the companies plan to introduce new tools that can instantly settle payments 24/7.

There are many institutions that trade crypto around the clock. However, the systems that these institutions use (also known as on and off ramps) to move their funds in and out, do not operate 24/7.

And that’s where this partnership’s core reason to exist lies. With this partnership, announced on 27 October 2025, the focus will be on improving fiat deposits and withdrawals on Coinbase.

We’re collaborating with @Citi to build the future of payments.

→Exploring making it easier for Citi clients to use digital assets
→Unlocking the power of stablecoins for payments
→Improving on and off-ramps

Time to make digital assets an integral part of the global economy. pic.twitter.com/jGaTZ8wPRf

— Coinbase 🛡️ (@coinbase) October 27, 2025

In the coming months, both Citi and Coinbase will reveal more about their plans, to convert regular fiat money into stablecoins.

Citi in the meantime has framed this partnership as an extension of its network strategy. Debopama Sen, Payments and Services Lead at Citi said, “With more than 300 payment clearing networks across 94 markets globally, we see collaborating with Coinbase as a natural extension of our ‘network of networks’ approach.”

Sen further elaborated that Citi’s clients are looking out for payment solutions that can run 24/7 and feel instantaneous and borderless.

Coinbase on the other hand said that this partnership will be a springboard for the next wave of fintechs to jump off of. Brian Foster, Global Head of Crypto as a Service at Coinbase said, “Citi’s global network and expertise in payments make them an ideal partner as we work to advance digital asset capabilities.”

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Citi x Coinbase Partnership Bets On Stablecoins For Payment Efficiency

This partnership has come at a time when stablecoins are being actively looked at in corporate finance. Companies in the sector are asking for smarter payment tools that offer speed, lower costs and flexibility.

Sen said that Citi is currently exploring ways to support stablecoin payment directly on-chain, and in the process unlock new features for clients.

For crypto users, the challenge has always been that trading happens instantaneously, while moving money in and out of accounts can become a burden since it’s so slow and costly.

🚨 Breaking: Citi Adds Stablecoin Payouts For Corporate Clients via Coinbase Partnership

Corporate treasuries can now move money through blockchain rails using their existing Citi relationship.

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Citi announced they’re integrating Coinbase to give institutional clients… pic.twitter.com/RKAOXpYGYm

— Simon Taylor (@sytaylor) October 27, 2025

Traditional systems like ACH (Automated Clearing House) and wire transfers take way too much time. A bridge between traditional fiat currency and the digital dollar, can help fix this and make moving money a lot more smoother. Citi already works with many e-commerce and fintech companies, which gives it a strong base to roll out new payment solutions.

In the same vein, for Coinbase, working with Citi makes it easier to convert user’s interest in crypto to real-world payments. By better managing how money moves from the offramps, it becomes easier for crypto-native companies like Coinbase to manage transactions and stay compliant.

Furthermore, if stablecoins payouts are added, payments could settle almost instantly and at the same time, offer better tracking system than TradFi.

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Citi To Launch Crypto Custody Services By 2026

Citi is deepening its foray into the crypto landscape. The banking giant announced earlier this month that it plans to start offering crypto custody services to help financial institutions safely store their digital assets.

This signifies that Wall Street is taking crypto a lot more seriously these days. Citi’s custody service will initially focus on only Bitcoin and Ethereum. It however, plans to support more tokenized assets over time. In the meantime, Citi is working with regulators to ensure compliance and scalability.

BREAKING: 🇺🇸 $2.3 Trillion Citibank will launch crypto custody services in 2026. pic.twitter.com/DLF4JpEA8g

— Ash Crypto (@Ashcryptoreal) October 13, 2025

Citi’s crypto move is only a small part of the bigger Wall Street crypto adoption narrative. Financial giants like BlackRock, Fidelity and BNY Mellon are already on solid footing, with their own crypto products and solutions in place.

Nonetheless, Citi has recently launched its Citi Token Services and 24/7 USD clearing. Moreover, its push for crypto custody is a power move that could make Citi a dominant player  in both crypto and TradFi

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